News

Downloadable Guides

Mtracking is pleased to announce a new addition to the support area of the Mtracking portal.

A new page has been created where you can download PDF guides on how to setup Mtracking to get the most out of your web analytics data. There are now also several documents available offering advice on interpreting key terms and implementation issues, such as a discussion on comparing web analytics data.

The guides can be found here. For any further advice or questions, contact support@mtracking.com.

Mtracking Announces the Launch of Mtracking Web Analytics V4

Tailored Packages Available Now!

London EC1 - January, 2009 - Mtracking Ltd, the UK based provider of hosted state of the art fully customisable Web Analytics solutions, training and professional services, today announced the latest version of their fully scalable and customisable solution, Mtracking V4.

Mtracking V4 delivers a fully scalable and proven UK based hosted solution. Graphically and functionally rich, it is easy to use and powerful, enabling analysts and marketers alike to perform in-depth analysis of website visitor behaviour. Users can track organic and paid campaigns and easily find the answers to business questions.

Integrate online and offline data for a complete business view of your companies operations.

Mtracking V4 has extended the easy to use philosophy of V3 and added a number of fully configurable dashboards for quick-to-find every day metrics. Users can access both sampled and full data set reporting modes. Using sample reporting mode, business users can streamline ad-hoc analysis and custom reporting for a quick view of trends, success indicators, and visitor behaviour. 

Mtracking V4 - Features

• Dashboard format metrics, including customisable homepages, to give you the context in which to make informed decisions.
• Easier, quicker customisation of metrics to suit your website's requirements.
• Pass your own identifier along with each page track in the Mtracking code. Stored alongside the visitor id, it can be used for remote data integration, useful for page grouping and labelling.
• 1st Party cookies allow improved visitor tracking.
• Country and city location of visitors' to your site shown via the fully customisable GeoMap module. Discover popular content based on location.
• Detailed funnel reports to monitor conversion rates, including vastly improved paid and organic keyword analysis.
• Setup Content Areas based on URL pattern matching. Control your URLS; extract parts of query strings and remove items like session IDs from urls.
• Automated tracking of Downloads and in-page clicks - no need for extra tagging.
  

 

Contact Rob Emms by calling 0207 017 2326 or by e-mailing sales@mtracking.com. Alternatively, request an online demo.

Mtracking V4

Mtracking are pleased to announce that Mtracking V4 will be released in the new year. Features will include :

• Customisable homepage dashboard - select which metrics you want to see where you want to see them.
• GeoMap module showing the location of your visitors and the popular content that they viewed.
• Promotions, now called Campaigns, can store a Cost Per Click and ROI Per Click value which can be used to generate estimated costs and profits.

Keep an eye on this news section over the coming weeks to find out details of more new features.